AEO · GEO · AI Search

Generative engine optimisation: be the brand AI answers recommend

Buyers now ask ChatGPT, Gemini and Perplexity which company to hire. We make sure those answers can find, understand and cite you.

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At a glance

Service: AI Search Optimisation
Best for: Brands in competitive service markets, B2B and SaaS companies
Markets: India · Dubai · Kuwait
Starts with: Free audit & roadmap
Reporting: Monthly, tied to leads

Overview

AEO and GEO: be the answer, not just a link

Answer engine optimisation (AEO) and generative engine optimisation (GEO) make your business easy for ChatGPT, Gemini, Perplexity, Copilot and Google AI Overviews to find, understand and cite. Infiniotech audits how AI assistants describe your brand today, then adds answer-first content, schema markup, llms.txt, consistent entity data and trusted third-party mentions. We track a fixed set of buyer prompts every month, so you can see citations grow. As an AEO and GEO agency we always build on solid SEO, never instead of it. It suits brands in India, Dubai and Kuwait that want to be recommended in AI answers, not just listed on page one of Google.

Quick answer

What is generative engine optimisation (GEO)?

Generative engine optimisation is the practice of making a brand’s content easy for AI systems such as ChatGPT, Gemini, Perplexity and Google AI Overviews to retrieve, trust and cite. It combines clear answer-first content, structured data, consistent entity information across the web, and machine-readable files such as llms.txt.

Search did not disappear. It moved into the answer.

When an AI assistant answers “best SEO agency in Dubai” or “which ERP suits a small manufacturer”, it pulls from pages it can parse quickly and sources it already trusts. Brands with vague copy, missing schema or inconsistent listings simply do not get mentioned.

We have worked on AEO, GEO and llms.txt since before they were mainstream. Our process starts by measuring how AI tools describe you today, then fixes the content, structure and off-site signals that decide whether you are cited, ignored or described wrongly.

Brands in competitive service marketsB2B and SaaS companiesTraining and education providersHealthcare and professional servicesPublishers and academic journalsBusinesses expanding into the Gulf

What’s included

What our AI Search Optimisation service covers

Every engagement is scoped to your goals. These are the building blocks we draw from.

AI visibility audit

We test a set of buyer prompts across ChatGPT, Gemini, Perplexity and AI Overviews and record where you appear, how you are described and who is cited instead.

Answer-first content

Key pages rewritten so each question gets a direct 40–60 word answer that AI systems can lift accurately.

Schema & entity markup

Organization, Service, FAQ, Person and Article schema tied together with consistent @id references.

llms.txt & crawler access

llms.txt and llms-full.txt files, plus robots rules that let reputable AI crawlers read your public pages.

Entity consistency

Name, services, locations and contact details aligned across your site, Google Business Profile, directories and social profiles.

Citation building

Original data, glossaries and comparison resources that give AI systems a reason to quote you.

Our process

How we deliver AI Search Optimisation

01
Prompt testing

Benchmark your visibility across major AI tools.
02
Gap analysis

Find the sources AI cites instead of you.
03
Restructure

Answer-first content, schema and llms.txt.
04
Strengthen entity

Consistent profiles and third-party mentions.
05
Track citations

Monthly re-test of the same prompt set.

Why Infiniotech

Why choose us for AI Search Optimisation

Early adopters

We were implementing llms.txt and AI-crawler rules before most agencies had heard of them.

Measured, not guessed

We re-run a fixed prompt set every month, so you can see citations change over time.

Built on solid SEO

GEO works best on a technically sound site, and we handle both layers.

By location

AI Search Optimisation for your market

Local versions of this service, adapted for language, platforms, payments and buyer behaviour.

AI Search Optimisation in DubaiWhen someone in the UAE asks an AI assistant who to hire, your company should be in the answer, described accurately and linked. AI Search Optimisation in KuwaitMake sure AI assistants describe your Kuwait business correctly and recommend it when customers ask, in Arabic or in English.

FAQ

Questions about AI Search Optimisation

What is the difference between SEO, AEO and GEO?

SEO helps pages rank in search results. AEO (answer engine optimisation) shapes content so it can be pulled into direct answers and featured snippets. GEO (generative engine optimisation) focuses on being retrieved and cited by AI models that write their own answers. They overlap, and the strongest results come from doing all three together.

How do I get my business mentioned in ChatGPT?

Publish clear, specific answers about what you do and for whom, mark them up with schema, keep your business details consistent across the web, and earn mentions on sites AI tools already trust. There is no paid placement inside ChatGPT answers, so the work is about being the most citable source.

What is llms.txt and do I need it?

llms.txt is a plain-text file at the root of your site that summarises your key pages for large language models. It is a lightweight, low-risk addition that makes your most important content easier for AI tools to find.

Can you track AI citations?

Yes. We test a fixed set of buyer prompts each month across major AI assistants and log whether you are mentioned, cited with a link, or described inaccurately.

Will GEO replace SEO?

Not soon. AI assistants still rely heavily on web pages that are well indexed and trusted, so strong SEO remains the foundation. GEO adds a layer on top of it.

Keep exploring

Related services

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From the blog

Guides on AI Search Optimisation

GEO vs SEO: What Changes When AI Writes the Answer Generative engine optimisation does not replace SEO. It changes what “winning” looks like. Here is what is different, what is not, and where to start. Know More What Is llms.txt and Does Your Website Need One? llms.txt is a short, curated guide to your website written for AI tools. It takes an hour to create and costs nothing to maintain. Here is how to do it well. Know More

Ready to grow with AI Search Optimisation?

Get a free SEO and AI-visibility audit. We will show you where you stand, what is holding you back, and the first three fixes to make.

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